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Press Release | New Products

(North Logan, Utah, November 21, 2012)

With a forecast of $28.8 billion in revenues by 2015, the global demand for probiotic-based products continues to skyrocket.[1] According to a Global Industry Analyst report, the probiotic market’s impressive growth is attributed to a growing population of health-conscious consumers who are aware of the increasing cost of healthcare. The enhanced efficiency of probiotics as an ingredient and increasing scientific evidence about the advantages of probiotics are the other major factors facilitating market growth. Pioneering the delectable delivery system of probiotics in delicious chocolate bars and ice cream novelties is Utah-based Active D’Lites®, formulators and manufacturers of the all-natural, low sugar, low calorie, low carb, fiber-rich, and GMO-free Active D’Lites product line.

“We are delighted to fill this consumer demand for probiotics with our delicious Active D’Lites products,” says Gerry Morrison, Founder and CEO of Active D’Lites. “From indulgent and healthy chocolates found in grocery’s Wellness Departments and ice creams in Frozen Departments to our next sweet treat, Active D’Lites provides all the benefits of probiotics in a daily-use treat for all ages.”*

With years of experience in creating great tasting, low calorie treats, Morrison is proud to collaborate with experts and formulators to integrate and deliver the benefits of probiotics through naturally Stevia-sweetened, mouthwatering chocolate treats.* All of the Active D’Lites bars contain probiotics and prebiotics, when combined are known as synbiotic, which promote and maintain digestive health. Active D’Lites is a delicious and healthy way of incorporating probiotics into one’s daily diet with products such as almond, caramel, chocolate crisp, peanut butter, and chocolate bars, as well as the line of almond, vanilla, and caramel ice creams. The caramel and peanut butter found in Active D’Lites products are custom formulated, which is a first in the marketplace. Moreover, the no-sugar added blend that keeps the chocolates healthy and good for the body is proprietary and exclusive to Active D’Lites.

Probiotics are live natural organisms that help promote the body’s natural digestive and immune systems. Research and human clinical studies have proven the positive effects of probiotics in the body. They are healthy bacteria that fight infection and many conditions regarding the human gut. With probiotics-powered Active D’Lites chocolate treats, health-conscious consumers can now indulge in wellness.

With the successful launch this year of its chocolate and ice cream bars, Active D’Lites plans to introduce its newest peanut and almond-cranberry clusters chocolate bars that are all-natural, GMO-free, fiber rich, while also low in sugar, carbs, and calories by early 2013.

 About Active D’Lites®

Founded in 2010, Active D’Lites spent years in research and development to deliver an all-natural, GMO-free, low-calorie, low-carb, low sugar, probiotics-powered chocolate and ice cream product line. The company uses a proprietary blend of DuPont™ HOWARU® Premium Probiotics which includes: Bifidobacterium Lactis HN019 and Lactobacillus Acidophilus NCFM in the formulation of its Active D’Lites products. It leverages the benefits of this unique blend of probiotics to help assist digestion and enhance weight loss through its Active D’Lites chocolates and ice creams that come in all-natural almond, peanut butter, and caramel flavors. Proudly made in the U.S.A., all chocolate and ice cream bars contain probiotics and prebiotics – a combination known as synbiotic – that work together to help promote and sustain digestive health and a lifestyle of wellness.

For a list of products and information about Active D’Lites®, visit Follow Active D’Lites in Facebook and on Twitter. 

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

[1] Global Industry Analysts (2010), Probiotics: A Global Industry Report  

Contact Person: Gerry Morrison

About the Company:
Active D'Lites | 3280 North 1950 East, North Logan - Utah 84341
435.890.9492 | |

Media/PR Contact:
Christie Communications | 800 Garden Street Suite B, Santa Barbara - California 93101
805.969.3744 | |


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