Articles

the magic and madness of teaching yoga to kids
the magic and madness of teaching yoga to kids

through the looking glass: part 1 Several years ago I took on the task of…

making a profit and making a difference: part 2
making a profit and making a difference: part 2

marketing with meaning I learned my first lessons about entrepreneurship, community and marketing when I…

making your yoga business dreams reality
making your yoga business dreams reality

the success formula of masters After years of extensive research into what the world”™s legends…

how chip wilson made lululemon - doing the right thing
how chip wilson made lululemon – doing the right thing

the yoga industry’s top name for style & function Chip Wilson, father of five boys…

responding to a changing yoga marketplace
responding to a changing yoga marketplace

thinking outside the box or sharing the box Fueled by an astonishing growth in demand,…

what’s in your makeup?
what’s in your makeup?

It”™s 7 a.m., time to get ready for your workday. First, touch up your nails…

don’t take it lying down
don’t take it lying down

There”™s a plague in our community, leaving nary a yoga teacher uninfected. No, it”™s not…

resolutions for your yoga business
resolutions for your yoga business

setting a sankalpa for success Underneath the joyful shouts of “Happy New Year!” most people…

choosing your yoga trade title wisely
choosing your yoga trade title wisely

the name game What”™s in a name? In business, basically everything. So when it”™s time…

setting boundaries between yoga teachers and students
setting boundaries between yoga teachers and students

the art of setting and defining boundaries between yoga teachers and students The idea of…