3 golden keys to compassion

Compassion is a state of the heart. It is an intimate state that touches us…

how to go green without going broke

Last week I was standing in line at a major natural food store in San…

the music genome project

Pandora Media, formerly Savage Beast Technologies and creator of the Music Genome Project, has introduced…

marketing with meaning part 1

On a recent Sunday afternoon, I was inspired by an unlikely metaphor for marketing. I…

planning the perfect yoga retreat

If practicing yoga can take you to nirvana, imagine experiencing nirvana in paradise. Too much…

having an extraordinary yoga studio!

What does any extraordinary yoga business do to dazzle customers and defy comparison? Extraordinary businesses…

negotiating the lease for your studio

It finally happened! After months of searching, you”™ve found the perfect spot. Perfect size, floor-to-ceiling…

tips about writing release agreements for yoga teachers

As a yoga teacher, your legal obligations mirror your spiritual commitments. Simply, you are required…

gorilla marketing

“Hey Alón, it”™s not “Gorilla Marketing,” it”™s “Guerilla Marketing!” I know, I know. But guerilla…

yoga at school programs for our kids

A fly on the wall in a Los Angeles classroom is blissing out, witnessing the…